Nate will share insights about go-to-market strategies for startups, particularly in the context of the current corona crisis. In his role at GFI, Nate helps to lead the organisation’s startup growth and entrepreneurial ecosystem building strategy, collaborating with businesses, accelerators, and investors to capitalise, commercialise, and scale the alternative protein industry. His work with startups, scientists, and venture capitalists places him at the cutting edge of the innovation ecosystem, which he uses to provide personalised support and publish impactful open-access resources.
The demand for plant-based food is growing, along with a corresponding increase in plant-based alternatives across many categories. ProVeg International recently surveyed several thousand consumers across nine European countries in order to identify priorities for product improvement and development based on consumers’ experiences of purchasing and consuming plant-based products.
During this webinar you will learn about the enormous potential for developing and launching new plant-based products in multiple food categories with clear growth opportunities.
Dr. Kai-Brit Bechtold
Senior Consumer Research Scientist
International Head of Food Industry & Retail
This webinar will address the challenges of the Covid19 crisis in a world already challenged by the impacts of climate change and malnutrition and will identify key short and long term opportunities for transformation towards resilient, healthy and just food systems