Political Outreach
In its political work, ProVeg advocates and communicates the potentials of plant-based foods
and lifestyles for tackling various problem areas such as animal welfare, environmental protection,
climate protection, and resource conservation.
ACCELERATE SYSTEMIC CHANGE
Climate Change Policy
Animal agriculture is one of the main contributors to climate change. Plant-based foods offer a simple solution. As such, ProVeg Political Outreach works to include agriculture and food choices in climate change policy and to propose concrete measures to tackle this vital issue.
Food Labelling
ProVeg campaigns for informative and accessible veggie food labelling for the benefit of the consumer. For example, only a few countries have legally binding definitions of the terms ‘vegan’ and ‘vegetarian’. Together with the European Vegetarian Union (EVU), ProVeg is urging the European Commission to issue definitions of these terms. At the same time, Plant-based alternatives to animal-based products are continually entering the market, with the quality and volume constantly improving. To give customers a clear and immediate understanding of the content of products, they are often labelled with names that echo their animal-based equivalent (for example,’vegan sausage’). Some stakeholders are pushing for a ban on such ‘meaty names’, allegedly to prevent deception. ProVeg aims for the best regulatory framework in order to ensure meaningful food labelling.
Engaging with International Institutions
Many United Nations institutions are shaping the agenda on food, climate, and health policies, particularly since the adoption of the 17 Sustainable Development Goals (SDGs). ProVeg contributes to these discussions and engages decision-makers through various international forums in order to communicate the global benefits of plant-based diets.
